The country’s number one fast food chain,
Jollibee recently launched its first-ever augmented reality mobile application
called JolliDance Showdown. The said app was developed by renowned Los
Angeles-based mobile innovation agency, Trigger. They were the same company
which created and produced some of the best applications from clients such as
Sony Pictures, Lionsgate Entertainment, and Lucas Film.
This app will surely be a hit considering
that Jollibee is well-loved by many. I actually don’t know anyone or any kid
for that matter who do not know Jollibee. For most Filipino kids, Jollibee is
not only one of the most trusted brands, but also a huge part of our culture. I
myself grew up looking forward to family bonding on Sundays because it’s the
time when we’d all go to Jollibee.
For this particular game app, kids can dance with their favorite Jollibee mascot or Jollibee himself while having their own avatar. Nothing beats seeing yourself onscreen plus the fun you get while playing it.
