Tuesday, August 9, 2011

The Golden Quest for the Jollibee Chicken Nugget Crunchers: Media Launch

Kyle and I were recently invited to the Quest for the Golden Nuggets held at the Ronac Art Center in Ortigas Avenue. Moms and kids enjoyed an exciting journey to discover the latest treat from Jollibee, the Jollibee Chicken Nugget Crunchers.

Sweet treats await all media guests.

See this human board game?

 It was quite unfortunate on my part though, since I had just come from a bad fall the day before (I had been suffering from sprain) after I landed on my butt from a wet floor at the Araneta Coliseum, I had to bring my mom with us to substitute for me on the said event. There was a human board game where moms and kids teamed up to finish both mental and physical tasks in a race to reach the Golden Key and unlock the treasure chest where the Jollibee Chicken Nugget Crunchers box was hidden. 
The author's mom and Kyle ready to take on the challenge.
There were celebrity mommies who participated in the said game such as Christine Jacob-Sandejas, Patricia Hizon, Lexi Schuze and Romina Urra-Gonzalez with their children who gamely joined in the fun with various games and challenges. It was great seeing families bonded with their kids and cheered on them on every activity.

The red team looked both excited and anxious here before the game started.

Kyle with his favorite friend/mascot, Jollibee!

Kyle shows off his caricature in Captain America outfit. 

My own Mom didn't hesitate a bit to have this photo op with Jollibee.

From left: Host Jinno Rufino, with celebrity moms and kids: Lexi Schulze (in red), Patricia Hizon (in blue), Christine Jacob-Sandejas (in yellow) and Romina Urra-Gonzalez (in Green)

The Green Team composed of Mommy Bloggers, Media men and their kids.

This box says it all--the good nuggets!
 “Jollibee Chicken Nugget Crunchers offers the best of both worlds—flavor and fun in a healthier package—to moms and kids. We wanted them to experience this first-hand so the event was packed with exciting and informative activities that put their minds and bodies to the test, all the while letting them enjoy the nutritious and delicious taste of the ‘good nuggets’,” says Coleen Nuguidula-Ducusin, Jollibee marketing manager.
Golden brown for that crunchy goodness in every bite!

The first time I saw the Jollibee Chicken Nugget Crunchers ad on TV, I got interested to try it right away. I wanted to find out what makes it different from the ordinary chicken nuggets we have in the market. I soon found out it had more than I ever expected. For one, where else could you find a nugget with veggies on them? Yes, Mommies. The new Jollibee Chicken Nugget Crunchers is made of seasoned tender chicken and real carrot bits, assuring us all that it’s fortified with Vitamin A for healthier eyesight. Not to mention, it also had beta-carotene, a precursor for Vitamin A. 

Here I had taken videos during the actual game. Sorry I had only used my phone for these videos, so forgive me if you find it quite chaotic. But just to give you guys a glimpse of how fun it had been for the rest of the guests, I am sharing these amateur videos I had taken from the said event. 

Personally speaking, I salute the people behind this Jollibee treat for making kids eat their veggies inside their favorite chicken nugget meals without much prodding. Kyle loved it so much; he can finish two boxes of the Jollibee Chicken Nugget Crunchers in one sitting! They say kids never lie, so you better believe it. He even said that he couldn’t believe that healthy foods can be delicious.

Rest assured Mommies that your kids will love this new treat from Jollibee. It’s served with a sweet barbecue dipping sauce. And here’s the best part: Kids can now enjoy it in a Jollibee Kids Meal complete with rice, regular drink and featured collectible toy for only P98. It can also be enjoyed ala carte for only P75, as value meal with rice and regular drink for P99, or with regular fries and drink for P110. Truly, giving us a good value for our money.

Jollibee had once more proven that nutritious can be delicious with their newest food offering. “It is very important for us at Jollibee to continue to innovate so we can offer the best products and services to Filipino families, especially to our favorite customers, the children,” adds Coleen Nuguidula-Ducusin, Jollibee marketing manager.
Jollibee Chicken Nugget Crunchers is now available in all Jollibee branches nationwide for dine-in, drive-thru or take-out. For delivery, call Jollibee Express Delivery Service hotline at 8-7000 or log on to www.jollibeedelivery.com

Keep watching Jollitown, now on it's 4th season, every Sunday at 9AM on Abs-cbn channel 2.

Would you like to read my food review on this healthy new treat from Jollibee? Read my related food blog post on this one.

Disclaimer: I was not compensated for this post. I just wanted an honest review on the food product, the opinions are 100% my own.

Purple Plum Fairy thanks Jollibee, Ms. Chele Mendoza, Ms. Mela Segismundo and people behind Stratworks Inc. for the invites. 



  1. oh, am sorry for your sprain. I hope everything's great now.

    Anyhoo, love the idea how Jollibee has become a big part of everyone's lives including the kiddos. This event surely made moms and their kids enjoy the day and have a supahbonding moment.

  2. Jollibee will always be a part of our lives. I have yet to try their nuggets. I'm sure my kid will love it too. The event looks like a lot of fun.


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