Blogging and being an influencer have totally evolved. Back in the days, people would blog because they wanted to share their personal experiences over food, travel, and anything in between. Soon, brands started tapping them and they've become influencers. Thus, influencer marketing was born.
Blogapalooza, the premier influencer marketing company in the Philippines, launched the first-ever InfluencerPreneur program in 2020 to help budding content creators and influencers grow their platform and build their online presence. This year, Blogapalooza is partnering with integrated communications agency MullenLowe TREYNA to stage an even bigger InfluencerPreneur program and produce the next generation of content creators.
InfluencerPreneur is an incubation program by Blogapalooza which aims to produce a new breed of influencers: content creators with the mindset, skills, and tools of an entrepreneur. Open to all aspiring and up-and-coming Gen Z and millennial influencers and content creators in the country, participants of the program will learn how to create, market, and improve personal branding, do business as a content creator, build and grow followers, and improve social media influence.
The 2021 InfluencerPreneur program will have key speakers from Blogapalooza, MullenLowe TREYNA, as well as renowned influencers to help lead each syllabus of the participants, sharing industry tips and advice future content creators will need to know to be successful in their field.