The new year is always a good opportunity to reevaluate one’s habits and switch up routines. For skinthusiasts, this means reviewing their skincare regimen. As beauty experts round up the hottest beauty trends for the year, there’s one that has always been part of the list: skinimalism.
Skinimalism, which means skincare minimalism, isn’t really a trend. Rather, it’s an approach, a philosophy on one’s skincare routine. The rule is simple. Instead of piling up products on your skin or stocking up on the next big holy grail, why not give your skin a much-needed breather, go back to basics, and use effective products that your skin needs? Beauty experts and other skinthusiasts have all started swearing by their skinimalism approach to skincare for their healthier glow.
When it comes to going back to basics and effective simple routines, there’s one popular Japanese skincare brand that you can rely on: Hada Labo. This cult favorite is beloved throughout Japan for embodying the beauty of simplicity. Its products are all formulated free of all unnecessary additives, colorants, fragrances, and mineral oils that burden the skin. In fact, only the finest and purest ingredients like its star ingredient hyaluronic acid are retained to ensure maximum effectiveness.
One of its bestselling products is the face lotion (selling out a bottle every five seconds in Japan!), which is considered as the first step to that coveted mochi-mochi skin, a hallmark of healthy skin for its soft, bouncy, velvety matte, healthy-looking texture. Known for nourishing the skin through deep hydration, Hada Labo offers two lines of face lotions in the Philippines.
