GMA Public Affairs is taking a major step in elevating Filipino storytelling with the launch of its inaugural free Drama Concept Development Workshop titled "The Big Idea." This groundbreaking initiative, held across four sessions on November 15, 22, 29, and December 13, 2025, aims to discover and nurture the next generation of Kapuso series creators for both television and digital platforms.
Workshop Mentors and Guest Speakers: Industry Luminaries
"The Big Idea" offers a rare opportunity for aspiring writers and storytellers to learn directly from some of the Philippine industry's most respected minds.
Erwin Caezar Bravo: Leading the workshop is GMA Public Affairs' Creative Consultant and Head Writer, and the creative force behind successful primetime series such as Black Rider and The Lost Recipe. He serves as the primary mentor for the participants.
National Artist Ricky Lee: Participants benefit from exclusive talks with National Artist for Film and Broadcast Arts Ricky Lee, whose decades of screenwriting and storytelling experience are invaluable.
Suzette Doctolero: Also sharing her expertise is renowned head writer and creative consultant Suzette Doctolero, known for her masterful work in various Kapuso dramas.
JC Rubio: GMA Public Affairs Senior Program Manager and concept creator of the show Green Bones, JC Rubio, provides insights into concept development within the network's Public Affairs arm.
What the Workshop Offers
The four-session workshop, which utilizes a combination of face-to-face and online sessions, is designed to provide hands-on learning experiences focused on enhancing key creative skills.
Storytelling and Writing: Participants will hone their narrative skills to craft compelling and meaningful stories.
Concept Development: The workshop is specifically geared towards developing strong, original concepts for potential TV and digital series.
Commercial Appeal: Concepts are evaluated for originality, clarity, emotional depth, and commercial appeal, ensuring the resulting stories resonate with a wide audience.
This initiative underscores GMA Public Affairs' commitment to creative development and its goal to produce high-caliber, world-class content that defines Filipino artistry.
The workshop was open to Filipino citizens aged 18 and above. A crucial part of the selection process involved evaluating submitted writing samples for their potential. Only 20 participants were chosen to be part of this exclusive program, with notifications sent out earlier in November 2025.
GMA Public Affairs' "The Big Idea" marks a significant investment in the future of Philippine drama, seeking to empower creative minds to become the next successful creators of Kapuso series.
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