DTI establishes the Bagong Pilipinas MSME Hub, a nationwide exhibit that promotes Filipino industry and inventiveness.

 

On December 4, 2025, the Bagong Pilipinas MSME Hub was officially opened by the Department of Trade and Industry (DTI) on the ground floor of the DTI Filinvest Building in Makati City. In the government's larger plan to fortify the nation's MSME ecosystem, the flagship Hub represents a significant turning point through deeper integration into national value chains, increased market access, and improved innovation.

The event became a gathering of government officials, business executives, regional MSME representatives, development partners, and advocates of Filipino enterprise, demonstrated the Hub's significance as a long-term platform for boosting regional goods and creating an MSME sector that is more robust and competitive.

Event's host Isabelle Daza-Semblat

DTI Secretary Maria Cristina Aldeguer-Roque

High operating expenses, constrained networks, and obstacles to joining densely populated commercial areas have long impeded the entry of many regional MSMEs into mainstream retail. In order to overcome these obstacles, the MSME Hub provides business owners with a high-end, long-term retail location where they can display goods, track market trends in real time, and improve their tactics based on reliable retail results.

The Hub serves as a proving ground for product innovation, a platform for brand elevation, and a springboard for collaborations with institutional buyers and premium retailers by giving MSMEs access to Makati's thriving commercial ecosystem. Reliable reporting tools and sales visibility complement this structured access, providing MSMEs with better insights for supply management, pricing, and production scheduling.

The Hub's 300-square-meter area, which was carefully planned to showcase Filipino inventiveness and creativity, was explored by launch guests. The store has carefully chosen categories that include everything from clothing and accessories to artwork, home décor, Halal-certified products, innovative coconut products, and gourmet culinary items. Each exhibit honors the artistry of the areas and communities it represents.

Each product category is brought to life through lighting, textures, and visual storytelling, allowing visitors to see how DTI's trade shows, design interventions, and upskilling initiatives have greatly advanced Filipino MSMEs. With every collection, the Hub showcases the breadth of artistic expression, entrepreneurial brilliance, and cultural uniqueness present throughout the nation.

Auro Café, a regionally inspired Filipino business that sources its food and drinks from farming areas, was also highlighted at the inauguration. The café turns the Hub into a place where guests can stay, interact, and learn more about the merchandise's backstories.

This aspect of hospitality strengthens the Hub's function as a platform for market access as well as a community hub that fosters interaction and cooperation.

TATAK PINOY, MSME GROWTH, AND THE FUTURE

Assistant Secretary Nylah Bautista shared: “The MSME Hub embodies the Tatak Pinoy Strategy—strengthening our ability to produce, create, and innovate globally competitive Filipino products. This space is not just a store; it is part of a larger ecosystem that supports our MSMEs through digitalization, diversification, and continuous mentoring. As we scale the Hub model across the regions and integrate it with the OTOP Hub network, we ensure that more Filipino enterprises gain the visibility, structure, and support they need to thrive in a modern economy.”

In order to ensure greater participation from MSMEs around the country, the Hub will change throughout the year with rotating displays, regional highlights, and thematic features. Because the idea is scalable and replicable, DTI may expand the reach of comparable market-access platforms while integrating them with the improved implementation of OTOP Hub.

The DTI Bagong Pilipinas MSME Hub is now open Mondays to Fridays, 7:00 AM to 7:00 PM. Visitors are invited to explore the space, enjoy Auro Café, and discover exceptional products crafted by Filipino entrepreneurs. Every visit supports the livelihoods behind these enterprises and helps strengthen an MSME sector vital to the nation’s long-term prosperity.

Petron's ‘Tapat Sa’Yo’ Sticker Craze

 

Ever noticed a “Tapat Sa’yo” sticker on the vehicle ahead of you?

 From highways to parking lots and even on social media, the Tapat Sa’yo sticker is everywhere - sparking curiosity and conversations among road users. 

Online, some netizens have turned their interest into a fun game of seeing how many stickers they can spot on the road. Naturally, people are asking: Ano kaya ibig sabihin ng sticker na iyon?

Initially, the sticker looks nothing more than a “pick-up” line. But as more of it appeared on the road, the questions followed: Whose slogan is this? Is it political? Or a car club?

The “Tapat Sa’yo” sticker is a game-changing initiative by industry leader, Petron Corporation.

 Far from being just a gimmick or conversation starter, the sticker is a token of appreciation, recognizing loyal Petron customers. What makes it even more special is that it unlocks “surprise perks” — the most notable being a ₱5-per-liter fuel discount that has delighted many drivers.

The rising presence of the “Tapat Sa’yo” sticker on the road has even led to more and more motorists fondly referring to themselves as the “Tapat Sa’yo Club.” For many motorists, seeing the sticker feels like encountering another Petron customer who also recognizes the value of a good deal.

Getting the “Tapat Sa’yo” sticker is simple. Just fuel up at participating Petron stations, present your Petron Value Card, and get your own sticker. Take note, though, that stocks run out quickly due to high demand.

 Whether the ₱5-per-liter discount or additional perks will continue remains to be seen. What is certain is that the growing number of vehicles displaying the sticker reflects a positive reception and continued optimism for more rewards.

The “Tapat Sa’yo” sticker stands as a symbol of loyalty, connection, and the meaningful rewards that come with being a Petron customer.

 The question is: Are you part of the Tapat Sa’yo Club?

 

 

 

Mang Inasal brings ChristmaSAYA treats this holiday season

 

Mang Inasal brings ChristmaSAYA treats this holiday season

Mang Inasal, the Philippines' Grill Expert, is welcoming the Christmas season with its ChristmaSAYA Deals, Family Fiesta bundles, and the limited-time 4 Cheese Halo-Halo, offering Filipinos more affordable and festive dining options as the Christmas season approaches.

Customers nationwide can enjoy ₱10 savings with Mang Inasal’s ChristmaSAYA Deals from November 15 to December 31, 2025, available for dine-in and takeout. Combo A includes Chicken Inasal Regular, Palabok, a drink, and an eight-ounce Extra Creamy Halo-Halo for ₱219,while Combo B features Pork BBQ with Palabok and a drink, also paired with an eight-ounce Extra Creamy Halo- Halo for ₱149. Diners may choose to replace the Extra Creamy Halo-Halo with Crema de Leche Halo- Halo for a different dessert experience.

ChristmaSAYA Deals

Mang Inasal president Mike V. Castro said the holiday offerings were created to help people bond over food. “The holidays are a time for connection, and we want every celebration to be filled with great food that brings people together. Our ChristmaSAYA Deals, Family Fiesta, and 4 Cheese Halo- Halo capture that spirit of togetherness and the joy of sharing,” he said.

The perfect feast for every gathering

 

Designed for gatherings big and small, the Family Fiesta brings Mang Inasal favorites like Chicken Inasal, Pork BBQ, and Grilled Liempo together in one festive bundle. It’s a complete feast made for sharing, whether at a family reunion, office party, or casual holiday get-together, giving everyone a chance to enjoy signature flavors straight from the grill with minimal hassle.

To make holiday celebrations even brighter, Mang Inasal is offering a drive-thru exclusive from December 20 to 25 with the Christmas Fiesta Treat, featuring savings of up to ₱54 on the Buddy Fiesta Combo and ₱106 on the Family Fiesta Combo. This offer is available at Mang Inasal branches in Sta. Maria, Bulacan, Norzagaray, Bulacan, and JP Rizal Nangka in Marikina, making it easy to enjoy a festive feast on the go.

The perfect feast for every gathering

Cool down with the limited-time 4 Cheese Halo-Halo

 No festive meal is complete without dessert. The limited-time 4 Cheese Halo-Halo offers a creative twist on the classic halo-halo, combining the creamy richness of four types of cheese with traditional flavors for a refreshing and indulgent treat that perfectly complements savory favorites.

First launched as a limited-time summer treat, the dessert became a social media sensation, prompting fans to eagerly request its comeback.

4 Cheese Halo-Halo

The festive offering is a playful yet indulgent twist on the Filipino classic, featuring Selecta Quezo Real Ice Cream, cheesecake bites, grated cheese, and leche flan, topped with milk powder and a specially crafted milk mix. The combination delivers a creamy, sweet, and slightly salty treat that balances luxurious texture with festive fun and is ideal for sharing during the holiday season.

Unli-Saya season is here!

 From ChristmaSAYA Deals to the Family Fiesta and 4 Cheese Halo-Halo, Mang Inasal ensures every holiday gathering is memorable. Customers can dine in, take out, or enjoy delivery through the Mang Inasal App, website, GrabFood, or foodpanda. Celebrate the season the Mang Inasal way, with bold flavors, shared joy, and a festive spirit that brings everyone closer.

 

Want more Mang Inasal exclusives NOW? Visit www.manginasal.ph for the latest news, https://order.manginasal.ph/ for delivery deals, and follow Mang Inasal on social media for more Ihaw-Sarap and Unli-Saya updates!

Guide to Making The Holidays Merrier With GCash

 

With just a few weeks left until Christmas, the holiday rush is in full swing. From finding the most meaningful gifts to planning reunions and mapping out your itinerary for your much-awaited holiday trip, it’s the time of the year when moments feel fuller, brighter, and filled with anticipation. And when things sometimes feel like they’re happening all at once, having a little help goes a long way.

For a merrier, smoother holiday season, GCash is here to help! The country’s top e-wallet is bringing back the merry feeling through its Merry GCash celebration. This year, it’s bigger, better, and packed with even more deals and rewards, so all your holiday activities are merrier. Here’s everything GCash has to help you make the most of the season!

1. A new Christmas jingle from SB19 to lift your holiday mood

GCash and the Kings of P-Pop, SB19, have launched a new holiday jingle, “Make It Merry,” reminding everyone that, with a little GCash magic, you can make your favorite Christmas moments feel even more special. In the new music video featuring this collab, the SB19 boys are seen shopping gifts for their loved ones and paying seamlessly with GCash – a reminder that you don’t need to rush through the season; you can simply breeze through it, basta i- GCash mo!

2. A chance to turn your holiday spending into big prizes when you Shake It, Win It 

The more you use GCash this holiday season, the more you get rewarded with amazing prizes when you play Shake It, Win It! For all your Christmas to-dos, like buying ingredients for noche buena, shopping for gifts, or picking out party outfits, just pay with GCash to earn entries.

This year, one lucky winner will bring home a brand-new BYD car, four winners will receive ₱1 million in GCash credits each, and 20,000 users will win up to ₱5,000 in GCash credits. But that’s not all! Up to 300,000 users will receive random GCash credits every day just by logging on the app.

3. The best deals of the season to help stretch your budget when you shop

And because holiday spending can pile up fast, GCash also helps you stretch your budget with exclusive deals online. When you shop on Lazada and TikTok Shop and choose GCash at checkout, you can unlock special deals and get that extra advantage when the spending gets a bit heavy this season!

If you find yourselves shopping at Robinson’s Department Store or SM Store, don’t worry! Use GCash to Scan to Pay, and you can also unlock more discounts!

4. Special promos at your favorite Christmas bazaars to make holiday shopping a breeze

GCash has also partnered with the biggest Christmas bazaars in the city this year. The best part? There will be bazaar-exclusive special hour promos that give you extra surprises and rewards when you pay with GCash. You can also earn more Shake It, Win It entries along the way!

Here’s where you can GCash this season:

- Designers Holiday Bazaar, Glorietta, Makati: November 29 to December 7

- Trendsetter’s Bazaar, SM Megamall, Mandaluyong: December 4 to 7 and December 18

to 21

- World Bazaar Festival, World Trade Center Metro Manila, Pasay: December 13 to 22

The holidays are always better when things feel lighter and joy lives in the small moments - not lost in the rush. The Merry GCash season is back to make sure to turn every payment, every purchase, and every shake into a step toward a truly merry celebration. Stay connected

by following @gcashofficial online to make sure you don’t miss out on any more exciting Merry GCash announcements.